Archangel Centers
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SEO Dashboard

Archangel Centers — Tinton Falls, NJ · Last audited 2026-05-06

Health Score
47/100
Critical
P1 Issues
8

Immediate action required

Local SEO
/100
Needs Work
LLM Visibility
40/100
Not Indexed
Health Score Trend
5-month audit history
Overall Score
vs 100-point target
47
out of 100
Category Breakdown
Scores across all audit dimensions
Technical SEO
On-Page SEO
Local SEO
E-E-A-T
Backlinks
LLM / AI
40
Critical Issues
  • Zero paid advertising — no Google Ads, no LSAs, no Meta ads despite 30 years in market
  • Only 5 location pages for a 3-state, 40+ municipality service area
  • Social media is effectively dead — Instagram has 4 followers, no TikTok, no active video strategy
  • Citation inconsistency — duplicate Angi listing (Aliquippa vs Monaca address), brand name mismatch across platforms
  • Erie subdomain (erie.neillandsonroofing.com) splits domain authority instead of consolidating it
Quick Wins
  • Fix duplicate Angi listing — merge or remove Aliquippa listing, consolidate to Monaca NAP
  • Apply for LSA (Google Guaranteed) — A+ BBB + 120 reviews = immediate qualification
  • Add LocalBusiness schema with AggregateRating markup to homepage
  • Claim and optimize Expertise.com Pittsburgh listing
  • Correct Facebook page location from Aliquippa to Monaca
P1 Action Items
Highest priority tasks
View All

Fix duplicate Angi listing — consolidate to Monaca NAP

LOW effort · HIGH impact

Correct Facebook page location to Monaca, PA

LOW effort · MEDIUM impact

Standardize brand name across all platforms to 'Neill & Son Roofing'

LOW effort · HIGH impact

Apply for LSA (Google Guaranteed Local Service Ads)

LOW effort · VERY HIGH impact

Get listed on Expertise.com Pittsburgh roofing category

LOW effort · HIGH impact

Add AggregateRating schema to homepage

LOW effort · HIGH impact